This course describes the fundamentals of the most important aspect of any small business: marketing. At the end of this course, you will be able to create a marketing plan for your small business that encompasses a creative plan, a positioning plan, and a media marketing calendar--the essentials of any good marketing strategy. Topics covered by this course include: What is marketing? Creating personas, website best practices, social media marketing, and tools for automation and ROI reporting.
Pre-Registration is required. Visit www.RoanokeSmallBusiness.com
to register. $20 fee.