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West Franklin Mercantile / Exchange Milling Announces Annual Customer Appreciation Day in Rocky Mount: 9/5/2025

For immediate release: 

West Franklin Mercantile and Exchange Milling Company Announce 2025 Customer Appreciation Day

Rocky Mount, VAAugust 29, 2025 – Exchange Milling Company, West Franklin Mercantile, and Foothills Farm Supply are excited to announce their annual Customer Appreciation Day, taking place on Saturday, September 20, 2025, from 8:00 AM to 2:00 PM at 1380 Franklin Street, Rocky Mount, VA.
This much-anticipated event has become a cherished tradition in Rocky Mount and the surrounding communities, drawing families, neighbors, and customers together for a day full of fun, gratitude, and community spirit.
Free Family Fun for All Ages
The 2025 celebration will include:

  • ?? Baby Chick Giveaway at 1:30 PM
  • ?? Petting Zoo
  • ?? Live Caricature Artist
  • ??? Local Vendor and Artisan Booths
  • ?? Games, Prizes, and In-Store Sales
Whether you're shopping western wear and work apparel at West Franklin Mercantile, picking up farm supplies from Foothills Farm Supply, or stocking up on livestock feed at Exchange Milling Company, there's something for everyone at this event.
“This day is about giving back to the people who have supported us for generations,” said Bruce Layman, owner of Exchange Milling Company. “We’re grateful for our customers and look forward to celebrating with them in a way that brings the community together.”
A Celebration of Community and Gratitude
Customer Appreciation Day is a heartfelt “thank you” to the loyal customers who continue to support these locally owned businesses. It’s also a great opportunity for new visitors to experience the unbeatable customer service and small-town hospitality that define the Exchange Milling family of businesses.
All are welcome—bring the whole family and come enjoy the fun, the fellowship, and the savings!
 

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